If there’s one thing seasoned shopaholics really know well, it’s their gift cards. But these days there are just so many of them available, with so many different features, terms and conditions.

Introducing Scripsmart: how they rate regarding consumer friendliness, flexibility, popularity, reliability, as well as information on how to properly manage them and common hidden traps to look out for.

As the site is US-based, the information is mostly only pertinent to Americans, but any gift card aficionado, no matter where they live, is sure to find oodles of interesting info nonetheless.

Scripsmart lists the top-scoring gift cards as well as their “score” For example, the Disney card is currently at the top of the class with a score of 99, while in the world of eCards, it’s Bloomingdale’s on top of the heap with 95.

Different categories of gift card are also examined, with the top three being retail, women and apparel, confirming what everyone’s already known since time immemorial – that women love to go clothes shopping!

A Scripsmart account will also provide the user with useful messages and regularly updated information on the cards the user has registered in their “gift card wallet”. No more trawling the Internet doing the homework – Scripsmart does it all for you.

The most useful feature of Scripsmart is that it systematically ranks not just the cards themselves, but also the relevant governing laws of each US state, assigning both card and state a grade from A to F – just like in school.

With A and B indicating the card (or state) offers good consumer protection, D or F hovers down at the other end of the spectrum. Alarmingly, with only 8 US states being awarded A or B and a total of 39 states either D or F, it just goes to show how much this service is actually needed.

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